Here’s Why it’s brutally important for entrepreneurs to test their websites with
Pay Per Click & why that’s money in the bank for you.
Even the most optimistic seo firm would have to agree that it can take 6 months to a year to get a website optimized for one competitive keyword string, if ever… And, that’s just one keyword string.
When you consider that our ppc campaigns can routinely target hundreds even
thousands of keyword strings you can picture what a monumental waste of time this seo effort can be.
Imagine putting in all that time and money in optimizing your site, then finding out that your site doesn’t close orders.
Let’s hope you didn’t risk your day job.
The truly sad part is, you don’t have to imagine it, it’s done everyday, all day, by “educated” people. The problem is most people purporting to make money online know absolutely nothing about sales.
The fact that you do, is going to make your life a lot easier. The advantage you have over 90% of the so-called entrepreneurs online is that you know how to sell.
That means that you can transfer the skills you already have to making money online using the written word.
You see, selling online is not about a bunch of high-tech wizardry. It’s about understanding your clients needs and servicing them better than your competitors. Flash graphics and videos in and of themselves won’t put a dime in your pocket… Only applied sales skills couched in sizzling ad copy will.
As you no doubt have discovered in your sales career you must ask for the order if you want to get paid. You must put yourself out there and risk the rejection if someone rejects your presentation.
If your sales presentation is rejected enough, as an intelligent sales professional, you would adjust your presentation until it worked…or you’d starve.
The Internet hasn’t changed anything when it comes to the basics of the sales process.
That’s why you should do very well selling search advertising. Most of the competition you’re going to encounter just don’t get it.
While everybody else is trying to find some way around selling, you should embrace the sales skills you’ve developed and use them to make a fortune online.
Web pages are nothing more than salesmen in print. If they don’t work, you need to either fire them or fix em.
How can you find out if you web pages are working if it could take you six whole months to a year just to get traffic to them? It’s no wonder so many Internet start-ups go broke.
Your clients are going to need traffic now. They need to find out if the website they created is doing it’s job before expending unnecessary time and expense.
Believe me if the sales pages you’re targeting can’t close the deal with quality pay per click traffic they aren’t closing one without it.
By explaining the importance of testing sales pages using the speed of ppc to potential clients before they spend a lot of time with seo you’re saving them expense and enhancing your own credibility.
Do this and you’ll make bigger deposits more often.
To your success
Robert
Posted on June 29th, 2009 by admin
Filed under: Uncategorized
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Thanks for checking me out. It’s great to hear when someone appreciates what you write.
To your success
Robert
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To your success
Robert
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Thanks a million. I appreciate it.
Hey Scott,
I just use the standard Wordpress theme. I didn’t do anything special.
Robert
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Thanks, Arthur
You have my permission.
Robert Gantt
robert@leadpros.com
It worked, It worked
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